OGC Buyer Brian Keogh sources for variety and quality, so that we can offer the best of our region’s many organic orchards.
Keep pear sets well-culled. Rotate often while handling the fruit with care to prevent bruising. Pears are perishable, and giving shoppers the best eating experience means keeping displays fresh and free of overripe fruit. Remember, most people need guidance on ripening pears—selling overripe fruit will spoil the sale.
Stand Out with Asian Pears
Asian pears are quite different from European varieties and displaying the two types together might confuse some shoppers. Consider separating Asian pears with their own set. If space is tight, place them near apples or fun fall specialties like persimmon, pomegranate and kiwi. Asian pears are often available at promotable pricing, making them an ad item that can add interest and a sense of value to your department. Highlighting their distinct flavor, use and convenience will drive sales and create a standout display.
This fall, plan to elevate the pear experience in your store by focusing on education, selection and smart merchandising. Turn pears into a must-have seasonal favorite for shoppers. With a little effort, you’ll not only boost pear sales but also create loyal, pear-loving shoppers who appreciate the unique and delicious offerings of the Northwest.